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Integra5 Leads Industry Panel on Future of Bundled Services at Digital Hollywood at NXTcomm

Key Service Provider and Vendor Executives Join to Discuss Intense Triple-Play Market

BURLINGTON, Mass. – June 11, 2007 – Integra5, the pioneer in blending quad play bundles into converged services for simultaneous delivery across TVs and PCs, today announced that CEO Meredith Flynn-Ripley will lead a panel discussion addressing “Marketing the Triple Play – Bundling that Works!” at Digital Hollywood at NXTcomm, June 18, 2007 from 1 p.m. – 2:30 p.m. at McCormick Place in Chicago.

The panel will bring together top executives from leading industry vendors and service providers to debate the triple play battleground, including: competitive outlook for telcos; technologies and marketing strategies critical to triple play success; unique, new services being rolled out today – and those in store for the future – to drive subscriber loyalty and increase revenues; real-world bundled rollout examples and adoption data; and what future iterations of the bundle will look like.

In addition to Flynn-Ripley as moderator, panelists include:

• Stuart Taylor, senior director, Internet Business Solutions, Service Provider Consulting Group, Cisco
• Matt Cuson, vice president, Marketing, Minerva
• Ray Sokola, chief technical officer, Motorola Connected Home
• Fred Diblasio, vice president, Content & Enhanced Services, TELUS
• Vince Vittore, senior analyst, The Yankee Group

Digital Hollywood debuted in 1990 and is among the leading trade conferences in its field, with more than 15,000 top executives from the film, television, music, home video, cable, satellite, telecommunications and computer industries attending the events in Los Angeles, New York, San Jose and Las Vegas each year.

Integra5 will showcase its suite of real-time, cross-platform applications, including SMS to TV, and TV/PC Message Waiting and Caller ID – powered by its award-winning i5 Converged Services Platform – in the Minerva (7147) and SeaChange (2822) partner booths at NXTcomm.

About Integra5
Integra5 is the global leader in blending triple and quad play bundles into converged services. Featuring patented and patent-pending technologies, the company’s i5 Converged Services Platform (i5 CSP) blends voice, video, data and mobile services into new communications and content applications for delivery across TVs, PCs and other devices. The i5 CSP works in today’s cable and IPTV networks and can be seamlessly integrated into future IMS environments. Integra5 is headquartered in Burlington, Mass., and has an additional research and development office in Rehovot, Israel. For more information, visit www.integra5.com.

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